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Created by:Bobbie JohnsonBobbie Johnson
{"id":35093,"type":0,"block_id":"1337764690","theme_id":21,"user_id":15734,"path":"bobbiejohnson/1337764690","title":"Infogr.am HAS LAUNCHED","pubtitle":null,"tags":"","public":true,"publicAccess":true,"private_link_enabled":0,"thumb":"https://s3-eu-west-1.amazonaws.com/infogram-thumbs-200/1337764690.jpg","width":600,"copyright":null,"properties":{"whitelabel":false,"embed_button":"enabled","title_link":"infogram","custom_logo":"none","user_embed_button_text":"Share","decimal_separator":".,"},"elements":[{"type":"particle","particle_id":10466599,"object_id":"42f9fba0-e9c3-11e4-a037-7b5f270fdca9","particle_type":"maintitle","picture":null,"text":"Infogr.am HAS LAUNCHED","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18717,"object_id":"1337765306","particle_type":"bodytext","picture":null,"text":"We&#39;re already used to sharing photos, images, sounds and activity online. Now new startup Infogram, from Estonia, wants people to share infographics too.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18601,"object_id":"1337764690","particle_type":"quote","picture":null,"text":"Infrogram makes the creation of any kinds of infographics easy for anyone ","content_type":"","title":"Uldis Leiterts, co-founder","shrink":null},{"type":"particle","particle_id":18710,"object_id":"1337765263","particle_type":"bodytitle","picture":null,"text":"There has been an infographic explosion","content_type":"","title":null,"shrink":null},{"type":"chart","chart_id":42147,"object_id":"1337764690","chart_type_nr":6,"data":[[["","2008","2009","2010","2011","2012"],["Hits for &#39;infographic&#39; on Google","284000","1100000","2130000","21700000","66000000"]]],"custom":{"legacyTransposeDone":true,"switchRowsColumns":true},"colors":[],"dimensions":[],"modifier":0,"sheetnames":null,"sheets_settings":[]},{"type":"particle","particle_id":18812,"object_id":"1337765859","particle_type":"bodytitle","picture":null,"text":"SO WHat&#39;s The PRODUCT?","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18744,"object_id":"1337765498","particle_type":"bodytext","picture":null,"text":"Infogram believes its online tools can help people capitalize on that trend. Its service allows you to produce simple charts and infographics on the web, in a smart interface that includes different options for displaying information — like this population chart, for example.","content_type":"","title":null,"shrink":null},{"type":"chart","chart_id":42359,"object_id":"1337765592","chart_type_nr":1,"data":[[["","1810","1860","1910","1960","2010"],["New York City","96373","813669","4766883","7781984","8175133"],["Philadelphia","53722","565529","1549008","2002512","1526006"],["Baltimore","46555","212418","558485","939024"],["Boston","33787","177840","670585"],["Charleston","24711"],["Northern Liberties","19874"],["New Orleans","17242","168675"],["District of Southwark","13707"],["Salem","12613"],["Washington","","","","763956"],["Chicago","","","","","2695598"],["Los Angeles","","","","","3792621"],["Houston","","","","","2099451"],["Phoenix","","","","","1445632"],["San Antonio","","","","","1327407"],["San Diego","","","","","1307402"],["Dallas","","","","","1197816"],["San Jose","","","","","945942"]]],"custom":{},"colors":[],"dimensions":[],"modifier":0,"sheetnames":null,"sheets_settings":[]},{"type":"particle","particle_id":18807,"object_id":"1337765794","particle_type":"bodytext","picture":null,"text":"You can also add pictures if you want. Here are the founders.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18857,"object_id":"1337766175","particle_type":"bodytext","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/1337766175.jpg","text":null,"content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19222,"object_id":"1337768366","particle_type":"bodytext","picture":null,"text":"Or a matrix like this:","content_type":"","title":null,"shrink":null},{"type":"chart","chart_id":42959,"object_id":"1337768468","chart_type_nr":3,"data":[[["","1901","1921","1941","1961","1981","2001"],["England and Wales","32612","37932","41748","46196","49634","52211"],["Scotland","4479","4882","5160","5184","5180","5123"],["Northern Ireland","1237","1258","1308","1427","1538","1675"]]],"custom":{},"colors":[],"dimensions":[],"modifier":0,"sheetnames":null,"sheets_settings":[]},{"type":"particle","particle_id":18861,"object_id":"1337766219","particle_type":"quote","picture":null,"text":"It&#39;s a little buggy from time to time, but the product is definitely easy to use and feels pretty powerful. It&#39;s smart.","content_type":"","title":"Bobbie Johnson, GigaOM (that&#39;s me)","shrink":null},{"type":"particle","particle_id":18811,"object_id":"1337765829","particle_type":"bodytitle","picture":null,"text":"COMPETITION","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18893,"object_id":"1337766435","particle_type":"bodytext","picture":null,"text":"Infogram has around 20,000 beta testers and $175,000 in funding from pan-European incubator HackFWD. But it faces some pretty heavily-backed competition.","content_type":"","title":null,"shrink":null},{"type":"chart","chart_id":42364,"object_id":"1337765609","chart_type_nr":2,"data":[[["","Funding"],["Visually","92%"],["Infogram","8%"]]],"custom":{},"colors":[],"dimensions":[],"modifier":0,"sheetnames":null,"sheets_settings":[]},{"type":"particle","particle_id":19191,"object_id":"1337768217","particle_type":"quote","picture":null,"text":"Visually is a great viral platform. Infogram makes the creation of any kinds of infographics easy for anyone. Visually could be one of the distribution channels for infographics created on Infogram. So I&#39;m excited and hope Infogram users spread their creations on Visually, too!","content_type":"","title":"Uldis Leiterts","shrink":null},{"type":"particle","particle_id":18885,"object_id":"1337766365","particle_type":"bodytitle","picture":null,"text":"BUt hey, AREN&#39;T THERE ALREADY TOO MANY INFOGRAPHICS around ?","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19154,"object_id":"1337768070","particle_type":"bodytext","picture":null,"text":"Especially bad ones like this:","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19163,"object_id":"1337768102","particle_type":"bodytext","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/1337768102.png","text":null,"content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19165,"object_id":"1337768112","particle_type":"bodytext","picture":null,"text":"Or this…","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19169,"object_id":"1337768129","particle_type":"bodytext","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/1337768129.jpg","text":null,"content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":19209,"object_id":"1337768288","particle_type":"bodytext","picture":null,"text":"Maybe. But they think the market is still going to get bigger, for a very simple reason.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":18889,"object_id":"1337766388","particle_type":"quote","picture":null,"text":"There is amazing demand. If you are in online publishing business you really care about traffic. If you publish infographic along with an article you sometimes get like 60% more traffic, mostly from social sharing. It&#39;s hyper-viral content. 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target=\"_blank\" href=\"https://infogr.am/bobbiejohnson/1337764690\" style=\"color:#989898!important;text-decoration:none!important;\">Infogr.am HAS LAUNCHED</a><br><a style=\"color:#989898!important;text-decoration:none!important;\" href=\"https://infogr.am\" target=\"_blank\">Create your own infographics</a></div>","embedAsync":"<div class=\"infogram-embed\" data-id=\"bobbiejohnson/1337764690\" data-type=\"interactive\" data-title=\"Infogr.am HAS LAUNCHED\"></div><script>!function(e,t,n,s){var i=\"InfogramEmbeds\",o=e.getElementsByTagName(t),d=o[0],a=/^http:/.test(e.location)?\"http:\":\"https:\";if(/^\\/{2}/.test(s)&&(s=a+s),window[i]&&window[i].initialized)window[i].process&&window[i].process();else if(!e.getElementById(n)){var r=e.createElement(t);r.async=1,r.id=n,r.src=s,d.parentNode.insertBefore(r,d)}}(document,\"script\",\"infogram-async\",\"//e.infogr.am/js/dist/embed-loader-min.js\");</script><div style=\"padding:8px 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