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{"id":515857,"type":0,"block_id":"jordynwright_1358751131","theme_id":20,"user_id":185329,"path":"Social-Media--A-Crash-Course","title":"Social Media: A Crash Course","pubtitle":"Social Media: A Crash Course","tags":"","public":true,"publicAccess":true,"private_link_enabled":0,"thumb":"https://s3-eu-west-1.amazonaws.com/infogram-thumbs-200/jordynwright_1358751131.jpg","width":505,"copyright":null,"properties":{"transparent":false,"rtl":false,"export_settings":{"showGrid":true,"showValues":true},"whitelabel":false,"embed_button":"enabled","title_link":"infogram","custom_logo":"infogram","custom_link_url":"","embed_button_text":"Share","decimal_separator":".,"},"elements":[{"type":"particle","particle_id":15108832,"object_id":"fbc697e5-ea82-11e4-a037-7b5f270fdca9","particle_type":"maintitle","picture":null,"text":"Social Media: A Crash Course","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491951,"object_id":"jordynwright1358752570","particle_type":"quote","picture":null,"text":"Why so much push for social media?","content_type":"","title":"Social Media is constant and live!","shrink":null},{"type":"particle","particle_id":491957,"object_id":"jordynwright1358754779","particle_type":"bodytext","picture":null,"text":"It&#39;s a less pressured way for people to show interest in a product, and a powerful way for people to spread good word. As a business tool, Social Media is a personalized method to connect with people on an easy-to-use platform with a wide public audience.","content_type":"","title":null,"shrink":null},{"type":"chart","chart_id":747892,"object_id":"jordynwright_1358751854","chart_type_nr":7,"data":[[["In the First Time Homebuyer Age Group","Number Of Users","Active User Interaction","Discovery","Frequency Of Updates"],["Facebook","400","70","30","100"],["Twitter","100","200","100","150"],["Instagram","200","40","200","75"]]],"custom":{"height":"250"},"colors":[],"dimensions":[],"modifier":0,"sheetnames":[],"sheets_settings":[]},{"type":"particle","particle_id":491949,"object_id":"jordynwright1358752495","particle_type":"bodytitle","picture":null,"text":"Twitter","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491958,"object_id":"jordynwright1358752740","particle_type":"bodytext","picture":null,"text":"Short form communication designed for frequent updates on location, sharing articles, quick tips, and immediate feedback.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491960,"object_id":"jordynwright1358752977","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358752977.png"},{"type":"chart","chart_id":747925,"object_id":"jordynwright_1358753013","chart_type_nr":23,"data":[[["5,724","Tweets. Tweeting a lot is encouraged!","upPath"]]],"custom":{"height":"250"},"colors":[],"dimensions":[],"modifier":0,"sheetnames":[],"sheets_settings":[]},{"type":"particle","particle_id":491979,"object_id":"jordynwright1358753446","particle_type":"bodytitle","picture":null,"text":"Public User Interaction And Updates","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491963,"object_id":"jordynwright1358753139","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358753139.png"},{"type":"particle","particle_id":491982,"object_id":"jordynwright1358753521","particle_type":"bodytitle","picture":null,"text":"Sharing Interesting finds","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491981,"object_id":"jordynwright1358753517","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358753517.png"},{"type":"particle","particle_id":491990,"object_id":"jordynwright1358753825","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358753825.png"},{"type":"particle","particle_id":491992,"object_id":"jordynwright1358753831","particle_type":"bodytext","picture":null,"text":"Retweeting things relevant to what you represent helps build connection and following!","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491998,"object_id":"jordynwright1358753979","particle_type":"bodytitle","picture":null,"text":"\"No pressure\" public feel-- Smalltalk of the Internet","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":491997,"object_id":"jordynwright1358753971","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358753971.png"},{"type":"particle","particle_id":492004,"object_id":"jordynwright1358754064","particle_type":"bodytext","picture":null,"text":"@mentions are a quick way to connect and acknowledge responses","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492010,"object_id":"jordynwright1358754215","particle_type":"bodytitle","picture":null,"text":"#Hashtags?","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492012,"object_id":"jordynwright1358754404","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358754404.png"},{"type":"particle","particle_id":492014,"object_id":"jordynwright1358754410","particle_type":"bodytext","picture":null,"text":"Use hashtags to categorize your tweet by keywords or relevant info","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492016,"object_id":"jordynwright1358754513","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358754513.png"},{"type":"particle","particle_id":492018,"object_id":"jordynwright1358754564","particle_type":"bodytext","picture":null,"text":"Anyone Searching the tag will be able to see a feed of tweets related to that hashtag or containing the term used, as well as relevant media and users.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492021,"object_id":"jordynwright1358754626","particle_type":"bodytext","picture":null,"text":"Goal: TrendyHoodsLA is a prevalent user when people search for Realtors and information on LA neighborhoods.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492028,"object_id":"jordynwright1358754739","particle_type":"bodytitle","picture":null,"text":"Instagram","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492029,"object_id":"jordynwright1358754952","particle_type":"bodytext","picture":null,"text":"Visual live updates, artistic show of houses and neighborhoods, interface promotes discovery.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492038,"object_id":"jordynwright1358755072","particle_type":"bodytitle","picture":null,"text":"Your life in images","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492007,"object_id":"jordynwright1358755111","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358755111.png"},{"type":"particle","particle_id":492042,"object_id":"jordynwright1358755144","particle_type":"bodytext","picture":null,"text":"Quickly and visually promote new listings, recently sold, the views from a property, and charming bits of neighborhoods.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492056,"object_id":"jordynwright1358755502","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358755502.png"},{"type":"particle","particle_id":492058,"object_id":"jordynwright1358755519","particle_type":"quote","picture":null,"text":"24 likes, but no comments?","content_type":"","title":"exactly.","shrink":null},{"type":"particle","particle_id":492047,"object_id":"jordynwright1358755262","particle_type":"bodytext","picture":null,"text":"","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492048,"object_id":"jordynwright1358755282","particle_type":"bodytext","picture":null,"text":"Let your camera do the talking! No links, very few comments/interpersonal stuff. It&#39;s not an incredibly \"talky\" social app, but is indispensable for piquing interest and promoting gorgeous neighborhoods! ","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492064,"object_id":"jordynwright1358755730","particle_type":"bodytitle","picture":null,"text":"Facebook","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492065,"object_id":"jordynwright1358755755","particle_type":"bodytext","picture":null,"text":"Social Media Mecca and the perfect convergence platform. #crossposts","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492051,"object_id":"jordynwright1358756004","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358756004.png"},{"type":"particle","particle_id":492077,"object_id":"jordynwright1358756153","particle_type":"bodytext","picture":null,"text":"Facebook will tend to be more formal. Likers of TrendyHoodsLA will likely be clients and serious prospects.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492096,"object_id":"jordynwright1358756562","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/jordynwright1358756562.png"},{"type":"particle","particle_id":492087,"object_id":"jordynwright1358756285","particle_type":"bodytext","picture":null,"text":"Photo albums to include official photos of recently sold, listings, etc. (rather than snapshots)","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492075,"object_id":"jordynwright1358756076","particle_type":"bodytitle","picture":null,"text":"Everyone has a Facebook... Even if they don&#39;t have a twitter","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492100,"object_id":"jordynwright1358756722","particle_type":"bodytext","picture":null,"text":"automatic cross posting: Tweets and instagrams get automatically sent to the Facebook page, allowing people without other networks to see them.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492079,"object_id":"jordynwright1358756744","particle_type":"bodytitle","picture":null,"text":"No mention of video yet?","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492102,"object_id":"jordynwright1358756773","particle_type":"bodytext","picture":null,"text":"There is a serious lack of cohesive video showcasing neighborhoods and their typical feels and properties.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492106,"object_id":"jordynwright1358756811","particle_type":"bodytitle","picture":null,"text":"That&#39;s where we come in!","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":492109,"object_id":"jordynwright1358758117","particle_type":"video","picture":null,"text":"//youtube.com/embed/ckfvPB8REkA"},{"type":"particle","particle_id":492129,"object_id":"jordynwright1358757156","particle_type":"bodytext","picture":null,"text":"Video clips act like little commercials for neighborhoods: Involving enough to spark interest, short enough to be entertaining. 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