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{"id":764771,"type":0,"block_id":"michelecunningham_1363373561","theme_id":29,"user_id":261482,"path":"Large-numbers-remain-unable-to-name-a-socially-responsible-company","title":"Large numbers remain unable to name a socially responsible company","pubtitle":"Large numbers remain unable to name a socially responsible company","tags":"","public":true,"publicAccess":true,"private_link_enabled":0,"thumb":"https://s3-eu-west-1.amazonaws.com/infogram-thumbs-200/michelecunningham_1363373561.jpg","width":550,"copyright":"GlobeScan 2013","properties":{"transparent":false,"rtl":false,"export_settings":{"showGrid":true,"showValues":true},"whitelabel":false,"embed_button":"enabled","title_link":"infogram","custom_logo":"infogram","custom_link_url":"","embed_button_text":"Share","decimal_separator":".,"},"elements":[{"type":"particle","particle_id":15915019,"object_id":"5d06da80-eaa7-11e4-a037-7b5f270fdca9","particle_type":"maintitle","picture":null,"text":"Large numbers remain unable to name a socially responsible company","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":735392,"object_id":"michelecunningham1363374840","particle_type":"bodytext","picture":null,"text":"At GlobeScan, a significant amount of our work is carried out with sustainability practitioners. In our conversations with clients and respondents alike, we see many companies cited as examples of best practice in Corporate Social Responsibility (CSR). In the course of these conversations, it can be easy to lose sight of the fact that vindication of successful sustainability should come in the form of public recognition.\n\nAs can be seen, significant numbers of survey respondents around the world cannot name a single socially responsible company when asked, and this proportion appears to be rising in many countries.\n\nThis is most evident in Greece, where over three quarters (76%) cannot name a socially responsible company. This figure is up significantly since 2010. Whilst that country’s economic travails could explain this rise, it is interesting to note Spain has seen the proportion of people unable to name a responsible company fall (to 17%) despite also experiencing economic turmoil.\n\nAnother notable change is in China, where the proportion of people who cannot name a responsible company has more than halved; possibly due to the emphasis placed on CSR by firms keen to carve out a market share in the booming Chinese economy.\n\nIt is difficult to find general factors at work behind the significant volatility shown in these figures over the past two years. However, the simple fact that recognized leadership in CSR can ebb and flow at such a rate is in itself instructive. For the CSR professional, this shows the extent to which the public needs to see a long-term commitment to fulfilling social and environmental responsibilitie","content_type":"","title":"","shrink":null},{"type":"particle","particle_id":735400,"object_id":"michelecunningham1363374904","particle_type":"bodytitle","picture":null,"text":"Proportion of People Unable to Name a Socially Responsible Company","content_type":"","title":"","shrink":null},{"type":"particle","particle_id":735404,"object_id":"michelecunningham1363374986","particle_type":"bodytext","picture":null,"text":"Selected Countries, 2013","content_type":"","title":"","shrink":null},{"type":"chart","chart_id":1148319,"object_id":"michelecunningham_1363373717","chart_type_nr":4,"data":[[["","2013","% 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