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{"id":465273,"type":0,"block_id":"ANNATORBA_1356769209","theme_id":32,"user_id":167910,"path":"ELDERLY-PEOPLE-MAKING-A-GROCERY-SHOPPING--PROBLEMS-","title":"ELDERLY PEOPLE MAKING A GROCERY SHOPPING: PROBLEMS.","pubtitle":"ELDERLY PEOPLE MAKING A GROCERY SHOPPING: PROBLEMS.","tags":"","public":true,"publicAccess":true,"private_link_enabled":0,"thumb":"https://s3-eu-west-1.amazonaws.com/infogram-thumbs-200/ANNATORBA_1356769209.jpg","width":610,"copyright":null,"properties":{"transparent":false,"rtl":false,"export_settings":{"showGrid":true,"showValues":true},"whitelabel":false,"embed_button":"enabled","title_link":"infogram","custom_logo":"infogram","custom_link_url":"","embed_button_text":"Share","decimal_separator":".,"},"elements":[{"type":"particle","particle_id":12701260,"object_id":"af27edfa-ea1f-11e4-a037-7b5f270fdca9","particle_type":"maintitle","picture":null,"text":"ELDERLY PEOPLE MAKING A GROCERY SHOPPING: PROBLEMS.","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":224908,"object_id":"ANNATORBA_1356769209","particle_type":"quote","picture":null,"text":"I asked my neighbour Maria, seventy years-old women, about the difficulties she has when she goes shopping. Maria told me that she and her friends have the same problems when they face the shopping. \nFirst of all, Maria thinks that for an elderly person is very important the dietary care because of her poor health. She has to control the sugar, blood pressure and cholesterol levels. Consequently, she needs detailed information about ingredients in the labels. \nDue to her deteriorated eyesight she needs ever keep her glasses near. However, she considers the labels have very small writing.\nSecondly, Maria complained about products placement. She thinks a lot of basic products are situated in the highest shelves, so it`s very difficult for her get them. What`s more, some complementary products are situated far from each other. As a consequence, she has to walk from one end of the supermarket to the other.\nFinally, she pointed out the queues. In Maria`s opinion, the lines are very long, and she can`t put up standing up a lot of time. \nSummarizing the elderly people needs in this field are the following:\n1.\tHow might we improve the product placement?\n2.\tHow might we improve the product information?\n3.\tHow might we improve the lines? \nSome solutions:\n1.\tProduct information  we can`t change the labels, nevertheless the supermarket could offer better information about the products. For example, information panel in every section or have some workers to inform about the products ingredients and so on.\n2.\tLines  reserve some cashes registers only for elderly people. It will be a good idea the workers remove the products from the shopping cart in order to avoid the elders weight loading. We can also offer a armchairs or benches to sit while they are waiting to be attended.\nThis is a dummy text","content_type":"","title":null,"shrink":null},{"type":"particle","particle_id":439314,"object_id":"ANNATORBA1356769483","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/ANNATORBA1356769483.png"},{"type":"particle","particle_id":439315,"object_id":"ANNATORBA1356769679","particle_type":"image","picture":"http://s3-eu-west-1.amazonaws.com/infogram-particles-700/ANNATORBA1356769679.jpg"}],"theme":{"createdAt":"2016-04-22T04:54:07.000Z","updatedAt":"2016-12-28T10:33:53.000Z","logoImages":[""],"charts":{"table":{"shapeFill":"e84f2c","headerColor":"#6f6f6f","cellColor":"#6f6f6f","headerBackground":"#eeeeee","cellBackground":"#ffffff"},"treemap":{"labels":{"name":{"fontFamily":"PT Sans Narrow","fontWeight":"700"},"value":{"fontFamily":"PT Sans 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